Raw Design for Everyday Wear

Discover G-STAR watches and jewellery, featuring architectural shapes, industrial details and urban essentials designed for a modern lifestyle.

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G-STAR
G-STAR RAW brand philosophy
EST. 1989 / Amsterdam
Innovation in Denim

The Philosophy
of Raw

Since 1989, G-STAR has pushed the boundaries of denim design. Built around the idea of “Just the Product”, the brand combines street edge, technical construction and a raw approach to materials. This same design mindset now shapes G-STAR watches and jewellery: structured, functional and made for everyday urban life.

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3D Design

Engineered shapes and construction details inspired by G-STAR’s denim heritage.

Raw Identity

A clean, industrial look built around structure, utility and everyday wear.

BRANDFIELD x G-STAR

URBAN JEWELRY

From subtle accents to statement pieces, G-Star’s collection combines raw, industrial textures with refined craftsmanship.

Floatcore
The signature series

Floatcore

Designed to be worn for years, featuring a patented industrial closure system.

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Dualshield

Dualshield

Great aesthetics combined with technical precision.

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Incisio

Incisio

Sharp lines and deep engravings. An ode to industrial metalworking.

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BRANDFIELD x G-STAR

SIGNATURE WATCHES

Inspired by architecture and innovation. G-STAR watches bring together bold shapes, technical construction and everyday functionality in designs made for modern city life.

G-STAR Cube collection

Cube

Square shapes and clean construction create a strong, architectural look.

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G-STAR Rovic collection

Rovic

Utility-inspired watches with a rugged, functional attitude for everyday wear.

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G-STAR Constructed collection

Constructed

Structured details, bold proportions and visible hardware define the design.

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Technical Specifications

Engineered Materials

316L Stainless Steel

The timepieces and jewelry from G-STAR are forged from 316L surgical-grade stainless steel, a high-performance molybdenum-alloyed steel. This low-carbon alloy is prized for its exceptional corrosion resistance, particularly against pitting and crevice corrosion in chloride environments. Used in high-performance industrial and medical applications, it ensures your piece maintains its structural integrity and luster through daily wear, environmental exposure, and intense physical activity. The material is hypoallergenic, making it ideal for sensitive skin while providing a weight and density that signifies true engineering quality.

Care Instructions

  • Clean regularly with a soft, lint-free cloth to remove oils and residues.
  • Rinse with fresh water after contact with salt water or chlorine.
  • Avoid prolonged exposure to harsh chemicals or abrasive surfaces.
  • Inspect the clasp and link pins every six months to ensure mechanical integrity and prevent accidental loss.
  • Store in the provided protective case when not in use to avoid surface micro-abrasions from contact with other metals.
G-STAR engineered materials
01

Structural Design

Architectural shapes, visible construction and strong proportions define the collection.

02

Urban Utility

Designed as everyday accessories with a functional, city-ready attitude.

03

Raw Materials

Stainless steel, leather straps, mineral glass and durable finishes give each piece its edge.